Privacy Policy

Freeform Active Last updated: 28/08/2026

We keep this simple: we collect what we need to get grip socks to your door and keep in touch (only if you want us to). Here's exactly what that looks like.

This policy covers information collected through our website, email, SMS, social media, advertising platforms and any other way you interact with Freeform Active.

Who we are

Freeform Active AU (ABN: 18171063697) is an Australian business based in Perth, Western Australia. We handle your personal information in line with the Privacy Act 1988 (Cth) and the Australian Privacy Principles.

By using our website, placing an order, or signing up to hear from us, you're agreeing to this policy.

What we collect

When you place an order: your name, email address, phone number, shipping address, billing address and order details. Your payment details are processed securely by our payment providers — we never see or store your full card number.

When you join our mailing list or waitlist: your name, email address and, if you choose to share it, your mobile number.

When you browse our site: technical information collected automatically, like your IP address, device and browser type, pages and products viewed, and how you found us.

When you contact us or engage with us on social media: whatever you include in your message, plus your contact details so we can reply.

How we use it

We use your information to:

  • Process and deliver your orders, and send confirmations and shipping updates
  • Answer your questions and provide customer support
  • Send marketing emails or SMS messages — only if you've opted in
  • Run promotions and giveaways
  • Improve our website, products and advertising
  • Prevent fraud and protect our business
  • Meet our legal obligations

We will never sell your personal information. Full stop.

Email marketing

If you opt in, we'll send you emails about new products, restocks, promotions and the occasional bit of news. You can unsubscribe anytime using the link or instructions in any message — no hoops, no hard feelings.

Cookies and tracking

We use cookies and similar technologies to keep your cart working, remember your preferences, understand site traffic and measure our advertising.

You can adjust your browser settings to refuse or remove cookies, though some parts of the site (like checkout) may not work properly without them.

Analytics and advertising

We use advertising platforms such as Meta and TikTok to deliver relevant ads. You can manage your ad preferences directly in each platform's settings:

Who we share it with

We share your information only with the trusted services that help us run the business: our ecommerce platform, payment providers, shipping carriers, email and SMS marketing platforms, analytics tools, advertising platforms and customer service tools.

Our website is hosted by Shopify. You can read how Shopify handles personal information at https://www.shopify.com/legal/privacy.

Some providers store data on servers outside Australia (commonly the United States). Where that happens, we take reasonable steps to ensure your information is handled in line with Australian privacy standards.

We may also disclose information if required by law.

Data retention

We keep your order information for our records unless you ask us to delete it, subject to any legal, tax or accounting requirements that mean we need to hold onto it.

How we protect it

We take reasonable steps to protect your information from misuse, loss and unauthorised access, including using a secure (SSL-encrypted) website and trusted providers. No online system is 100% secure, but we only collect what we need and keep it only as long as we need it.

Your choices and rights

You can:

  • Unsubscribe from marketing anytime via the link in any email or SMS
  • Request access to the personal information we hold about you
  • Ask us to correct anything that's inaccurate or out of date
  • Ask us to delete your information, where we're not legally required to keep it

Just email us at support@freeformactive.com.au and we'll sort it out.

External links

Our website and socials may link to third-party sites. We're not responsible for their privacy or security practices, so it's worth reading their policies too.

Complaints

If you have a concern about how we've handled your information, contact us first at support@freeformactive.com.au so we can make it right. If you're not satisfied with our response, you can contact the Office of the Australian Information Commissioner at oaic.gov.au.

Changes to this policy

If we update this policy, we'll post the new version here with a revised date.

Contact us

Questions about your privacy? Email us at support@freeformactive.com.au.